Marketing & Promotion

Mindful Writing to improve client’s current website and develop ideas for promotion of cultural activities

Client: Performing artist in France – November 09 (Independent)

Client Need: Client has reached an impasse in her career and needs a fresh eye to spark off new ideas and directions.  She feels out of touch with the way the English cultural scene is promoted and packaged, as she wants to launch herself in English-speaking countries.

Summary: 4-hour workshop using mindful talking skills and writing techniques, identifying client’s ambitions and considering a range of options, using client’s own words for her to remain authentic.

wordkit Product: Ideas and frameworks for brochures, books and introductory letters to potential customers, produced together with the client.

Client Comment: ‘I am Flora Devi, an Indian Classical Dancer and storyteller.  Today, thanks to the genius, inspiration and creativity of wordkit, I have now, at last, an exciting, dynamic brochure to promote my work.  With their perception and insight they were able to see the real me and help me realise my potential in the current market.  I know I will be coming back to them again and again.  Thank you.’

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